This videos is a Best Practice Study of how advertisers are taking advantage of web technologies to persuade users to interact with their advertisements.
Paid Search Works but "Doesn't Grab the Heart and Mind," says Analyst David Hallerman Earlier this month emarketer released a report by senior analyst David...
Google Tech Talks August 6, 2008 ABSTRACT Web advertising, hasn't delivered its potential value to advertisers. This is partcularly true for contextual advertisement. The main...
I met ad man David Rittenhouse at MIT last month where we were attending the Emerging Technologies Conference. David is one of the industry's savviest...
When looking to purchase an online video what should you consider? Where should you place your video? What is involved with shooting your video? Click...
Apr 24 - Online advertising growth falters for traditional print publications transitioning to the web.As US newspaper publishers continue to expand online, an advertising slump...